Privacy Policy

1. Introduction & Controller Identity

This Privacy Policy explains how Feelstudio Creative Lab (“we”) collects, uses, and protects your personal data when you visit our website. For the purpose of applicable privacy laws, including Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and relevant provincial privacy statutes, the data controller (organization responsible for your personal information) is:

• Legal entity: Feelstudio Creative Lab Inc.
• Registered address: 100 King St W, First Canadian Place, Toronto, ON M5X 1A9, Canada
• Contact email: [email protected]
• Phone: +1 416 648 6729

This website is intended for professional and educational purposes relating to visual communication, content planning, and creative workshops. We do not provide financial, legal, investment, tax, or career advice. If you have questions about privacy, you can contact us using the details above.

2. Personal Data We Collect

We collect only the information that helps us run the website, respond to enquiries, and improve our content. Depending on how you interact with the site, we may collect:

• Identity and contact information such as your name, email address, phone number, organization, and role (if you provide it).
• Form content including the message you send, project details, timelines, service interests, workshop context, or questions.
• Technical data such as IP address, browser type and version, device identifiers, operating system, and language settings.
• Usage data such as pages viewed, time spent on pages, referrer URLs, click paths, and broad interaction events (for example, whether a page was loaded and whether a form submission was completed).
• Cookies and identifiers that store your cookie preferences and support essential site functions. See Section 4 and our Cookie Policy.
• Conversion events in aggregated or pseudonymous form when we measure whether a marketing campaign resulted in an enquiry.

We do not intentionally collect special-category or sensitive personal information (for example, health information, biometric data, religion, political views), financial account details, or government identification numbers through this website. Please do not include sensitive data in free-text fields.

3. Why We Process Personal Data & Legal Basis

We process personal data only for clear, limited purposes. Where required, we rely on consent. Where consent is not appropriate, we rely on legitimate business needs that are proportionate to the relationship. In addition, for users in jurisdictions that recognize GDPR-style lawful bases, we map the following purposes to Article 6 bases for clarity:

• Responding to contact requests: to reply to your message, suggest next steps, and arrange a call if requested. GDPR basis: Art. 6(1)(b) (contract steps) and Art. 6(1)(a) (consent where applicable).
• Providing requested information: to share service details, workshop format guidance, or resources you ask for. GDPR basis: Art. 6(1)(b) and Art. 6(1)(f) (legitimate interests).
• Site analytics: to understand navigation patterns and improve content structure, while respecting cookie choices. GDPR basis: Art. 6(1)(a) (consent).
• Marketing measurement and remarketing: to measure advertising performance and show relevant messages if you consent. GDPR basis: Art. 6(1)(a) (consent).
• Security and fraud prevention: to protect the website and users from abuse, malicious traffic, or unauthorized access attempts. GDPR basis: Art. 6(1)(f) (legitimate interests).
• Legal obligations: to comply with legal requirements, respond to lawful requests, and maintain records where necessary. GDPR basis: Art. 6(1)(c) (legal obligation).

Automated decision-making (Art. 22): We do not engage in automated decision-making or profiling that produces legal or similarly significant effects.

4. Cookies & Tracking

Cookies are small text files stored on your device. We use cookies to keep the site working, remember your consent choices, and (if you opt in) measure performance and advertising conversions. Cookie categories on this site are:

When analytics cookies are enabled, we may use Google Analytics 4 (GA4) with IP anonymization and a typical data retention of 14 months. When marketing cookies are enabled, we may use Google Ads and Meta technologies to measure conversions and create aggregated audiences for remarketing. We may also use pixel tags and server-side event transmission (for example, via a conversion API) where permitted by your cookie choices.

You can manage your choices at any time using “Manage cookie preferences” in the footer. Your consent choice is stored in the cookie_consent cookie for up to 12 months.

5. Consent and Your Choices

Where required by law or where it aligns with best practice, we request consent before setting analytics or marketing cookies. Consent is freely given, specific, informed, and unambiguous. You can withdraw consent at any time by updating your preferences via the footer link or by clearing cookies in your browser.

Withdrawing consent does not affect the lawfulness of processing based on consent before you withdrew it. Essential cookies remain active because they are needed for the site to function and to remember your preference choice.

6. Sharing With Advertising & Service Partners

We share limited personal data with service providers and advertising partners only when needed to deliver the website and measure performance, and only in line with your cookie choices. These partners may include:

• Google LLC (Google Analytics 4, Google Ads, Google Tag Manager, remarketing): cookie identifiers, usage data, and conversion events. See Google’s policies at https://policies.google.com/privacy.
• Meta Platforms, Inc. (Meta Pixel, Custom Audiences, Lookalike Audiences, Conversion API): page views, conversions, audience membership, and hashed identifiers where applicable. See Meta’s policy at https://www.facebook.com/privacy/policy.
• Cloudflare, Inc. (CDN and security services): network-level security and performance services that may process IP addresses for threat detection. See https://www.cloudflare.com/privacypolicy/.

We do not sell personal information. We do not permit these providers to use site data for their own independent commercial purposes beyond providing services to us and operating their platforms in accordance with their terms.

7. International Transfers

Because we serve Canadian organizations and use widely adopted internet service providers, your personal information may be processed or stored outside your province or outside Canada, including in the United States or other jurisdictions where our vendors operate. Where transfers occur, we take reasonable steps to ensure appropriate safeguards, such as contractual protections and security measures suitable for the sensitivity of the data.

Some vendors may certify under the EU–U.S. Data Privacy Framework (where applicable), and may also use standard contractual protections as a fallback for cross-border transfers. Transfer mechanisms differ by provider and by region.

8. Retention

We keep personal data only for as long as necessary for the purpose it was collected, and then delete or anonymize it. Typical retention periods are:

• Contact submissions: up to 2 years from last interaction, unless a longer period is needed to manage an ongoing business relationship.
• Email correspondence: for the duration of the relationship, then typically up to 1 year for continuity and recordkeeping.
• Server and security logs: typically up to 90 days, unless required for investigating abuse or security incidents.
• Analytics data: typically up to 14 months when enabled.
• Marketing cookies: retained according to cookie lifetimes (often around 90 days) when enabled.
• Consent record: cookie preference stored for up to 12 months; audit records may be retained longer where reasonable for compliance.

9. Your Rights

If you are in Canada, you have rights under PIPEDA and, depending on where you live, applicable provincial privacy laws. These rights generally include:

• The right to access the personal information we hold about you.
• The right to request corrections if information is inaccurate or incomplete.
• The right to withdraw consent for certain uses (where consent is the basis), subject to legal and contractual restrictions.
• The right to ask questions or make a complaint about our handling of personal information.

To exercise these rights, email [email protected]. We may ask for reasonable verification to protect your information. We aim to respond within a reasonable timeframe, typically within 30 days.

If your concern is not resolved, you may contact the Office of the Privacy Commissioner of Canada (OPC). Learn more at https://www.priv.gc.ca/en/.

10. Children

This website is not directed to children. We do not knowingly collect personal information from minors. If you believe a minor has provided personal information to us, please contact us and we will take reasonable steps to delete it.

11. Do Not Track

Some browsers offer a “Do Not Track” (DNT) setting. At this time, our website does not respond to DNT signals. Third-party providers we use may have their own approaches to DNT and similar signals.

12. Data Deletion Requests

You may request deletion of certain personal information by emailing us with the subject line “Data Deletion Request”. We may need to verify your identity before acting on a deletion request. In some cases, we must retain limited information to comply with legal obligations or to establish, exercise, or defend legal claims.

13. Business Transfers

If we are involved in a merger, acquisition, reorganization, asset sale, financing, or insolvency, personal information may be transferred as part of that transaction. If the use of personal information materially changes, we will post a notice on the website.

14. California (CCPA/CPRA) Notice

Although Feelstudio Creative Lab is Canada-based, visitors from the United States may access this website. If you are a California resident, California privacy laws may provide additional rights. Over the past 12 months, the categories of personal information we may collect include identifiers (such as name, email, IP address, cookie identifiers) and internet/network activity (such as browsing activity on our site).

We do not sell personal information as defined by the CCPA. We may share limited information for cross-context behavioural advertising when marketing cookies are enabled. California residents may opt out by using our cookie preferences panel and disabling marketing cookies.

To submit a request, email us with the subject line “California Privacy Request”. We may require identity verification. Authorized agents may submit requests with written proof of authorization.

15. Virginia (VCDPA) Notice

If you are a Virginia resident, you may have rights to access, correct, delete, and obtain a copy of your personal data, and to opt out of targeted advertising. You can manage targeted advertising preferences through our cookie panel by disabling marketing cookies.

To submit a request, email us with the subject line “Virginia Privacy Request”. If we decline to act on a request, you may appeal by emailing “Appeal of Refusal — Privacy Request”. We aim to respond to appeals within 60 days.

16. Nevada Notice

Nevada residents may submit a verified opt-out request by emailing us with the subject line “Nevada Do Not Sell Request”. We do not currently sell personal information as defined by Nevada law.

17. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. If we make material changes, we will post an updated policy on this page and update the “Last Updated” date. Where appropriate, we may also post a notice on the homepage in advance of the change taking effect.

18. Contact

If you have any questions about this Privacy Policy or how we handle personal information, contact:

• Feelstudio Creative Lab Inc.
• 100 King St W, First Canadian Place, Toronto, ON M5X 1A9, Canada
• Email: [email protected]
• Phone: +1 416 648 6729